ATLANTA (April 10, 2013) –Let them eat ice cream! Carvel America’s Freshest Ice Cream™ commemorates Tax Season by offering Americans a deal to make Tax Day something to celebrate. Bringing together two of America’s favorite brands — Carvel® and OREO® Cookies, Carvel OREO® Lil’ Rounders® bring a tax day treat – to Americans everywhere.
By visiting and “liking” Carvel on Facebook (facebook.com/CarvelIceCream) consumers will receive a printable coupon for an 18-pack of OREO® Lil’ Rounders for the tax-inspired price of $10.40. This special pricing is available from April 13 – April 15, 2013 at participating Carvel locations. This represents a savings of over $3.00 off the suggested retail price. Made with Carvel’s rich, creamy vanilla soft serve ice cream sandwiched between two OREO® wafers, this combination of two distinct and admired American flavors makes the perfect Tax Day treat.
“OREO® Lil’ Rounders are a classic American treat—America’s Freshest Ice Cream sandwiched between two delicious- OREO® -wafers,” said Carvel Vice President of Marketing Lori Peterson. “When it comes to great American treats, it doesn’t get any better than that.”
OREO® Lil’ Rounders are sold in packs of 18, making them a great option for guests looking to treat a larger group or have leftovers to save for later. They join Carvel signature novelty items like Chipsters®, Brown Bonnets®, Flying Saucers®, Olde Fashioned Sundaes and traditional Lil’ Rounders varieties.
– They are perfect snack for picnics, -parties…or anytime!
OREO is a registered trademark of Mondelēz International group, used under license.
About Carvel Ice Cream
The United States’ first retail ice cream franchise, Carvel® Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft serve and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale® and Cookie Puss® cakes. Atlanta-based Carvel currently operates over 450 franchised and food service locations, and is a part of FOCUS Brands Inc., the franchisor of Carvel® Ice Cream, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s® and Seattle’s Best Coffee® on military bases and in certain international markets. Visit www.carvel.com for more information, follow us on Twitter @CarvelIceCream of become a fan at http://facebook.com/CarvelIceCream